Build a Brand That Actually Means Something
Your brand isn’t just a logo—it’s the entire vibe, voice, and visual story that people remember. I work with small businesses to craft identities that are not only beautiful, but also backed with purpose. Whether you’re just starting out or reimagining your current look, we’ll build a brand that truly reflects who you are and why you exist.


Foundation
More Than Pretty—Let’s Get to the Heart of It
Every project begins with understanding. We’ll dig into your values, your goals, and the people you’re trying to reach. This discovery phase sets the tone for a brand that feels authentic and speaks clearly to your audience.
Visual Identity
A Look That Sticks with People
Your brand identity will include a logo that’s crafted to be memorable and meaningful—along with a full visual system to support it. Colors, typography, image style, and layout direction all come together to give you a consistent, recognizable presence.
A logo suite (primary, secondary, and icon variations)
A refined color palette
Typography choices that fit your tone
Mood board or style direction for visuals


Brand Guidelines
Consistency Is the Magic
Great branding only works when it’s used consistently. I’ll create easy-to-follow brand guidelines so you (and your team) can confidently apply your new look across everything—social, web, packaging, print, and more.
Real-World Ready
Assets You Can Actually Use
No confusing file folders or mystery formats here. You’ll get ready-to-use brand files for every platform and purpose—plus a little guidance on how to make the most of them.

Ready to Make Some Brand Magic?
If your brand doesn’t feel like you, or you’re starting from scratch and need the whole glow-up, I’m your person. Let’s craft an identity that’s not just pretty—but purposeful, professional, and packed with personality.
Tell me a bit about your biz , and I’ll follow up to schedule a discovery call. No pressure, just good vibes and a path toward something truly you.
Frequently Asked Questions
Easy to ask, easy to explain.
Additional Service
Need a Website Too?
If you’re launching a new business or refreshing your brand, you might also need a site to match. Good news—I do that too. Let’s keep your momentum going with a website that brings your new brand to life online.

Magic Tricks for Modern Marketing
Brand Breakdown: The Barista Boss Beverage Co.
Brewing Up a Brand from Scratch When The Barista Boss Beverage Co. approached me, they were…
Read MoreDesigners, It’s Time to Chill About Canva
Designers, We Gotta Stop Ragging on Canva (Yes, I’m Talking to Myself Too) From the slightly…
Read MoreWatch Those Numbers Dance: How to Animate Value Changes on Your Website with CSS
As a graphic designer, I’m obsessed with creating websites that feel alive. That doesn’t mean glitter explosions…
Read More