Tips, tricks, and tools to enchant your audience
Marketing Spellbook
Stay in the marketing know with my resource articles. Discover industry insights, trends, and my innovative approach to success. Dive into the intersection of strategy and creativity—your shortcut to staying ahead in the marketing game. Plus, sometimes you’ll get downloadable content you can put into action!
Newest Article
Button Up: How I Add a Little Magic to Website Buttons with Hover Effects
As a graphic designer who also dabbles (okay, lives) in front-end web design, there’s something I absolutely love: a good button. Not just any button, though—I mean one that responds when you hover over it. You know, that little moment of delight when…
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How I Turned Myself into a Designer Collectible Using Free AI Tools
You know those trends that roll through your feed and you swear you’re not going to get involved…
Read MoreDesigning for Accessibility: Why Color Contrast Matters
As a graphic designer, color is one of our most powerful tools. It sets the tone,…
Read MoreThe Cardinal Sin of Color Chaos: Why Your Brand’s Palette Isn’t a Mood Ring
As a graphic designer, I’ve seen things. Horrifying things. Things that keep me up at night,…
Read MoreWhere Should a Small Business Start with Branding? A Graphic Designer’s Perspective
Starting a small business is an exciting journey, filled with endless to-do lists and decisions. One…
Read MoreUnderstanding the box-shadow CSS Property
As a graphic designer, I love finding ways to add depth, personality, and a little magic…
Read MoreHow to Use CSS to Create a ‘Sticky-Scroll’ Effect
Creating a smooth and engaging user experience on your website often involves making certain elements persistently…
Read MoreInformation Over Images: The Key to Effective Website Design and Marketing
As a graphic designer, I once believed that stunning visuals were the most crucial aspect of…
Read MoreStudy Your Customers, Not Your Competitors, for Better Marketing Results
In the fast-paced world of business and marketing, it’s tempting to keep a close eye on…
Read MoreHow to Achieve a Glass Morphism Background Effect with CSS
Glass Morphism is one of those sleek, modern design trends that keeps making a comeback—especially in…
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