The Murrells Inlet MarshWalk

The Murrells Inlet MarshWalk engaged my services to create a new website and branding strategy that aligns with their renewed business focus on family. The goal was to develop a brighter and friendlier online presence that would attract families and highlight the welcoming atmosphere of the MarshWalk.

Industry

Tourism, Service & Entertainment

Discovery & Action

After chatting with the client and diving into their vision for standing out in the community, I zeroed in on these three key goals to guide the project.

Website Redesign

Develop a user-friendly, visually appealing website.
Ensure the site is mobile-responsive and easy to navigate.

Brand Overhaul

Create a cohesive brand identity that reflects the family-friendly focus.
Design a new logo and select a color palette that conveys warmth and friendliness.

Content Strategy

Create compelling content that highlights family-oriented activities and events.
Optimize content for search engines to increase visibility and drive traffic.

Branding Refresh

A new look

Crafted a vibrant, coastal color palette

Chose bright, inviting imagery for a family-friendly vibe

Designed playful sea-life illustrations

Revitalized the brand’s visual identity

Created consistent branding for web, print, and social

A Splash of Freshness

I focused on creating an experience as lively and inviting as the waterfront itself. The design highlights local events, restaurant details, and scenic photography to capture the unique energy of the MarshWalk. Clear navigation, mobile responsiveness, and easy-to-update event listings were key features to ensure both visitors and business owners could get the most out of the site.

Party Priority

Spotlight’s on fun

With dedicated space for events, live music, and family-friendly festivals, the site makes it easy for visitors of all ages to discover the fun happening along the MarshWalk.

Restaurant Spotlights

Foodies Paradise

Each restaurant got its own tasty spotlight, complete with mouthwatering photos to wet every visitor’s appetite.

Location Clarification

Land Hooo

Because getting lost shouldn’t be part of the adventure—an interactive map and simple directions make it easy for visitors to find the fun fast.

Mobile Friendly

Ready for any device

Whether on a phone, tablet, or desktop, the site’s mobile responsiveness ensures a smooth experience wherever visitors are.

What was delivered

Project Success

A modern, bright, and inviting website design

Integrated features like event calendars, photo galleries, and contact forms

Enhanced SEO for better search engine rankings

A refreshed logo representing the MarshWalk’s family-friendly vibe

A warm, inviting color palette that reflects the coastal atmosphere

Branded content focused on family activities, dining, and events

Mobile responsiveness for seamless browsing on any device

Additional Services

My work didn’t stop there

My work with the MarshWalk goes beyond the website—I’ve continued to support their brand with digital and print ads, event banners, posters, and more to keep the energy going year-round.

Ready to work together?

I can’t wait.

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